Lab Cave is a company located in Madrid, Spain. Our company is specialized in the creation and distribution of mobile games. We have over 400 games published since 2014. The company currently has over 50 experts who enjoy their work, and we keep on growing.
We are looking for an UA Manager to join our growing marketing team and work with us to grow our huge community of players. We need someone with sharp business instincts, a great creative mind, who loves data and has a passion for running an operation at scale. If you have all of the above and you are a team player, fun to work with and amazing in general.
3+ years in mobile user acquisition and ad buying analysis experience at scale.
Campaign management on self-served platforms (such as FB, Google, DSP & Ad Networks)
Exceptional analytical skills and attention to detail, with the ability to clearly communicate results and to define next steps.
Advanced Microsoft Excel domain knowledge with a desire to develop additional technical skills.
Strong business logic thinker who quickly identifies new opportunities to challenge the status quo.
Ability to negotiate and effectively influence internal and external parties
Ability to work independently or with a team in a fast-paced and dynamic environment
Fluent in English.
Experience in marketing mobile games.
Experience working with SQL
Google Ads Experience
BA/BSc, preferably in a quantitative field.
Apple Search Ads Experience
Experience in Sales
Understanding ASO & UA cycle
Managing end-to-end funnel, including integrating new traffic sources, managing campaigns, and collaborating with Lab Cave’s creative team to produce best-in-class creatives.
Designing and executing A/B tests to maximize revenue opportunities.
Managing key projects focused on optimising marketing campaigns with technical stakeholders, such as Data Science, to design and implement automated workflows that will improve work efficiency and effectiveness.
A passionate and organized self-starter, who doesn’t accept the status quo, but always seeks to improve and automate workflows in order to increase performance.
Understanding of mobile marketing ad tech: attribution providers, programmatic advertising, fraud, etc.
Discovering and testing user acquisition growth hacks that will push our DAU & revenue up!
Building and maintaining strategic relationships with key acquisition partners (getting them to do what’s right for us!).
Analyzing new potential stores for additional revenue
Setting up and adjusting campaigns based on revenue targets
Talking to partners about maximizing revenue with strategic User Acquisition
A stable project
A timetable desired by many: 08:00 to 15:00 all year long.
Our team is always eager to try new things
We work with top notch technology